The 6 C's Framework
Six meta-skills that sit beneath every form of high performance. Master these and everything else gets easier.
Cognition Creative Thinking Critical Thinking Communication Collaboration Curiosity - Cognition
- Creative Thinking
- Critical Thinking
- Communication
- Collaboration
- Curiosity
Cognition
The skill above the other skills — the ability to think about your own thinking. To notice when you’re on autopilot, catch your biases before they catch you, and direct how you learn, decide, and perform.
95% of people believe they're self-aware. Only 10–15% actually are. — Dr. Tasha Eurich, Harvard Business Review
Creative Thinking
The ability to see connections others miss, generate novel ideas, and solve problems no one else can crack. Creativity isn’t a gift — it’s a trainable skill.
Most organisations say they value innovation but train their people in none of the underlying skills. Frank teaches structured creative thinking methods — from lateral thinking to constraint-based ideation — that produce breakthrough ideas on demand, not by accident.
60% of CEOs cite creativity as the most important leadership quality — above integrity and global thinking. — IBM Global CEO Study, 1,500 leaders across 60 countries
Critical Thinking
The discipline of evaluating information clearly, challenging assumptions, and forming judgements that hold up under scrutiny. It’s your defence against noise, bias, and bad logic.
We make thousands of decisions daily, most on autopilot. Frank teaches frameworks for recognising cognitive biases, stress-testing arguments, and building the habit of rigorous thinking — essential in an era of information overload and AI-generated content.
69% of employers rank analytical thinking as the most important skill — number 1 for three consecutive editions. — World Economic Forum, Future of Jobs Report 2025
Communication
It’s not what you say — it’s what lands. Communication is the skill of speaking to the whole brain and delivering messages that inspire, persuade, and move people to action.
Most communication training focuses on delivery. Frank goes deeper — teaching the neuroscience of how messages are received, processed, and remembered. Learn to tailor your communication style to any audience and make every word count.
Poor communication costs US businesses $1.2 trillion annually. — Grammarly / Harris Poll, 2025
Collaboration
The difference between a group of smart people and a smart team. Collaboration is the meta skill of building trust, managing friction, and turning diverse perspectives into collective intelligence.
Talent alone doesn’t win. Frank teaches the dynamics of high-performing teams — psychological safety, productive conflict, shared mental models, and the rituals that turn friction into forward momentum.
Companies that promote collaboration are 5× more likely to be high-performing. — Institute for Corporate Productivity (i4cp)
Curiosity
The force multiplier. Curiosity is the meta skill that fuels every other skill — the habit of asking better questions, staying open, and never settling for the first answer.
Research consistently shows that curious people learn faster, collaborate better, and lead more effectively. Frank teaches how to cultivate and protect curiosity — both individually and within teams — as the engine of continuous growth.
Only 25% of employees report feeling curious at work. 70% say they face barriers to asking questions. — Dr. Francesca Gino, Harvard Business Review
How the Body Thinks: READ-Q
The 6 C's tell you what to train. READ-Q explains how your brain actually processes — from threat to decision to the question that starts the loop again.
- R
Reactionary Brain
Fight, flight, freeze. If this fires, nothing else gets through.
- E
Emotional Brain
Where meaning lives. People don't remember facts — they remember how they felt.
- A
Anecdotes & Associations
The bridge. Stories and connections are how the brain packages information.
- D
Data & Decision
The rational layer. Evidence lands after the emotional path is clear.
- Q
Question
The loop. Questions send the signal back through the chain. This is where curiosity lives.
This is why data alone doesn't convince, stories beat slides, and curiosity is the force that keeps everything moving.